DARREN LANGILLE
Hey there, I'm Darren.
For Realtors who know they're capable of more

Business
by design.
Not by default.

You don't need another tactic. You need an operating system — a business you run on purpose, season after season, without starting over every January.

Darren's field notes, early chapters of the book and first word on the next Sprint. No noise.
Planning an event? Book Darren to speak →
Darren Langille smiling, seated on a couch in front of a colourful astronaut mural
Realtor since 2005 · Founder, Redline Real Estate Group · Creator of Thrive Not Survive · Coach · Keynote speaker · Calgary
Darren laughing with his arms stretched across the back of a couch
Nice to meet you.

The short version.

I started in engineering. I've been a Realtor in Calgary since 2005, and today I'm the CEO of Redline Real Estate Group — Canada's #1 team at Real Broker, five times running. I started Thrive Not Survive in 2017 to put this city's agents in the same room, and I've spent years coaching Realtors who want to build something that lasts.

I don't have life figured out. What I have is 20+ years of things built, things lost and mistakes made — and what they taught me. Built by Design is that, organised into a system you can actually run.

My job isn't to motivate you. It's to make sure you leave knowing exactly what you're going to do next.

— Darren
A few things about me
Calgary, through and through
Engineer turned Realtor
Former elite volleyball player and skier
Lake life with the family
Chasing longevity with the latest biohacks and healthspan techniques
Darren on stage in front of a full auditorium
For event planners & organizers

Wake your
room up. Move them forward.

Keynotes and workshops for brokerages, boards, conferences and leadership teams. Real stories, simple frameworks, and a room that leaves knowing exactly what to do next.

Real Broker national events Industry conferences & summits Brokerage leadership workshops Virtual events
Book Darren to speak 30, 45 or 60 minutes · In person or virtual
Signature keynote Silent Choices Careers aren't decided by the big moments. They're decided by the quiet choices nobody sees. Industry keynote Death of the Realtor What makes a Realtor valuable now — and which parts of the job are dying, and which matter more than ever. Plus framework talks on the 7 Cs, the 5 Realtor Avatars and more →

Sound familiar?

You know you're capable of more — and it's starting to bother you.
The industry noise is louder than your own plan.
Some months are a feast. Some are a famine. You never know which is coming.
You've plateaued, and more hustle isn't moving the number.
You're successful on paper — and exhausted in real life.
You're trying to figure out what the next chapter even looks like.

What you actually want

→Clarity on who you are as a Realtor — and who you're built to serve.
→A business that runs on rhythm, not adrenaline.
→Minimum standards you can hit even in a bad week.
→Growth that compounds, instead of a reinvention every year.
→To walk out of every week knowing exactly what you're doing next.
Here's the truth…

The enemy isn't the market. It's the noise.

Noise→Distraction→Inconsistency→Feast / Famine→Starting over

Tactics don't stick because they're bolted onto a business with no design. The fix isn't one more script. It's an operating system you install once and run for the rest of your career.

The 7 Cs

The spine of everything I teach. Seven decisions, in order, that turn a Realtor running on default into a business built by design.

C1
Courage
Decide to stop running your business by default.
C2
Clarity
Who, not how. Know which Realtor you are before you pick a strategy.
C3
Constraint
Choose the few things that matter for the season you're in. Cut the rest.
C4
Capacity
Build around the time and energy you actually have.
C5
Cadence
Turn the plan into a weekly rhythm you can run on autopilot.
C6
Commitment
Set minimum standards — and keep them when it's hard.
C7
Conviction
Stay the course long enough for the system to compound.
Read it in the book. Install it in the Sprint. Or start right now, 1-on-1.
Group coaching · 8 weeks · Coming soon

The 7 Cs Sprint

For Realtors ready to saddle up and follow the 7 Cs, step by step, for eight weeks. A tried, true and tested method to course-correct your business in short order — in a group, with open Q&A, following the format I've built and refined.

Darren coaching a small group of Realtors in a bright room
The eight weeks
Wk 1
Courage
Wk 2
Clarity
Wk 3
Constraint
Wk 4
Capacity
Wk 5
Cadence
Wk 6
Commitment
Wk 7
Conviction
Wk 8
Run it for life
What's coming

Weekly teaching with open Q&A. Group workshops. Recordings, cheat sheets and custom calculators built for the 7 Cs.

Dates, seats and pricing go to the list first.

The first cohort is taking shape.

No dates yet. The list hears first.
Want it built around you?
Private coaching

1-on-1
with Darren

Private intensives for Realtors who want a deep dive into their own business. I bring the same experience and methods as the Sprint — custom-tailored to you, your market and where you're headed.

Book a connection call No pitch. An honest conversation about fit.
How it works
1
Connection call20 minutes to see if we're the right fit.
2
Your business, by designWe apply the 7 Cs to where you are right now.
3
45-minute private callsWeekly or every two weeks — plus access to me between calls.
Weekly$2,500USD / month
Every 2 weeks$1,500USD / month
3-month minimum, then month to month with one month's notice.
Partner with me at Real

I've sat in all
three chairs. Pick yours.

Agent. Team leader. Broker owner for twelve years. In 2021 I moved my whole brokerage to Real, after running the numbers agent by agent.

If you're weighing a move, I'll show you the math, what you gain and what you give up — and let you decide.

Chair 1 I'm an agent What your brokerage costs today against Real, plus stock and revenue share. Run your numbers → Chair 2 I lead a team Your income from every agent, and whether each one comes out ahead. Run your numbers → Chair 3 I own a brokerage Bring your agents over without them paying more, and see what it does for you. Run your numbers →
#1 ×5Real team in Canada
3,800+Five-star client reviews
2021Moved the whole brokerage to Real
See the full picture Book a call
BUILT
BY
DESIGN
The end-to-end operating system
for a real estate business that lasts
Darren Langille
Real estate coach • Speaker • Founder
The book · Being written right now

Stop building by default.
Start building by design.

The real estate industry is noisy, chaotic and constantly changing. Most agents build their business by default — reacting to the market, chasing leads and hoping for a different result. Built by Design gives you the end-to-end operating system to build a business that creates consistent conversations, predictable income, and a life of freedom and impact.

Inside, you'll discover how to
Design a business aligned to your goals and ideal life
Generate conversations across Traditional, Digital and Social
Implement a proven system that drives predictable results
Adapt to any market and any stage of your career
Build a business that supports the life you actually want

In their words

From Realtors who did the work

“Stop looking. Commit to Darren.”
I needed someone to help me reel in my business — understand what was working, what wasn't, and decide on a clear path forward. Darren did that. We broke down my business and got a clear plan in place, and since then it's kind of blown up. I've come out the other side a way stronger, more confident Realtor.
Derek Thistle
RE/MAX · Alberta
“5x growth. No joke.”
In the last 12 months my business has seen five-times growth, and I credit a lot of that to Darren. He's helped me map out my business, focus on my systems and processes, and stay accountable to the goals I set for myself.
Malcolm Lawson
Real Broker · Maryland
“I wouldn't be where I am today without him.”
Darren gave me structure, organization, tools, training and resources to thrive in a business with so many different ways to go about it. He breaks it down very simply — and gives you lots of grace.
Jack Bouvier
eXp Realty · Saskatchewan
“Running my business like a business.”
For years now, I've used Darren's strategies to accomplish every single goal I set for myself. I have systems in place to prioritize what matters most — and an actual why behind my business.
Jessica Ross
eXp Realty · South Carolina
“One of the most valuable investments we've ever made.”
I was always skeptical about coaching. But working with Darren is one of the best decisions we've made in our business. His insights and his willingness to be there with us on the journey have been vital to our success.
Felix & Aneury
Real Broker · New York
Pull up a chair.
The Built by Design letter

Less noise.
More design.

Straight talk on building a real estate business on purpose — plus early chapters of the book and first access to every Sprint.

Also on Substack · Unsubscribe anytime
Cheers, Darren

You might be wondering…

Who is the Sprint for?
Growth-minded Realtors who are done with the rollercoaster — whether you've plateaued, you're inconsistent, or you're successful and exhausted.
The Sprint or 1-on-1 — which is right for me?
If you're ready to follow the 7 Cs step by step in a group, with open Q&A, the Sprint will course-correct your business fast. If you want a private deep dive into your own business, custom-tailored to you, hire me 1-on-1. Not sure? Book a connection call and we'll figure it out.
When does the first Sprint start?
Soon. Dates, seats and pricing go to the letter first, so join the list and you'll hear before anyone else.
Can I partner with you at Real?
Yes, and it's the closest you can get to working alongside me. Partnering with me at Real gives you proximity to me and the benefits my expanding team and network enjoy every day: the coaching, the systems, the relationships. It's Built by Design, lived out. See how it works.
Do I need to be on your team or at your brokerage?
No. The Sprint is open to agents from every brand, team and brokerage. I can also run it privately for your team or your brokerage — get in touch for pricing and availability.